Built by People Who Were
Tired of Boring Work
We were wasting 10+ hours weekly on repetitive work. So we built the automation tool we actually wanted to use.
Our Mission
Save you hours every week by automating the boring stuff, while keeping you in control of what matters.
Our Values
Human + AI
AI handles the boring work. You make the important decisions. Best of both worlds.
Actually Simple
If you can't build your first automation in 5 minutes, we failed. No training required.
Time Obsessed
We only build features that save you time. Everything else gets cut.
The Problem We Solve
The Origin Story: Our founder was a marketing manager spending 10+ hours weekly turning industry news into social posts. Every article needed reading, summarizing, and crafting platform-specific content.
Existing tools either posted garbage automatically or required doing everything manually. There was no middle ground - smart automation that handled the routine parts but asked for approval on the creative decisions.
So we built it. CinchFlow was born from the frustration of choosing between bad automation and no automation.
What Makes Us Different
The Middle Ground Nobody Else Offers
Basic Automation
(Zapier, IFTTT)
Rigid rules, no intelligence. Breaks with edge cases.
CinchFlow
(Human + AI)
Intelligent automation with human oversight. Best of both worlds.
Full AI
(ChatGPT, Claude)
Smart but unpredictable. Makes costly mistakes.
Beyond Simple Automation
Unlike Zapier's basic if-then rules, we handle complex decisions that require context and judgment.
Smart AI Processing
Unlike pure AI tools, you maintain control. AI does the heavy lifting, you approve the important stuff.
Built for Real People
Unlike enterprise tools that take months to implement, you're productive in 5 minutes.
Just Works
Fast, reliable, always running. Your automations work so you don't have to think about them.